Observations

Being self-employed has some benefits: You get to choose your own hours, you don’t have to count “vacation days” and you’ll never worry about getting downsized. On the other hand, you’re truly on your own—there’s [READ MORE]

If you’ve been around for any length of time, you know that a negative review can destroy your business. People don’t like to write bad things about a business. But if you’ve gotten five or [READ MORE]

2021 was a year unlike any other. Some businesses did well after being closed during the early days of the pandemic. Others, like the restaurant and service industries continue to struggle to find workers. Families [READ MORE]

As you know, 2021 was full of challenges. We were still feeling the effects of the COVID-19 pandemic when supply chains shut down and inflation heated up. So, if you’re like many people, you might [READ MORE]

Online reputation management strategies focus on creating and maintaining an excellent reputation. They will include social media, PR tools, and advertising. Managing the voice of the consumer is vital to the success of reputation management. [READ MORE]