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Observations

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Observations

Why Contractors Need to Create Powerful Testimonials

Testimonials can be the most effective marketing tool a contractor has and they are free! They provide credible confirmation of your marketing message because they come from people who have actually experienced working with your [READ MORE]
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Observations

Consider the Real Rate of Return on Your Money

If you’re like most people, you probably want to know what return you might expect before you invest. But to translate a given rate of return into actual income or growth potential, you’ll need to [READ MORE]
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Observations

The Real Cost of Employee Turnover in Des Moines

Employer turnover is a major issue for many companies out there today. Some think they have it under control while others know it is a problem, but still cannot find a way to fix the [READ MORE]
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Contractors: Don’t Tell Your Customers How Great You Are —SHOW Them On YouTube!

For a home improvement company, there may be no more valuable social media tool than YouTube. In less than ten years, YouTube has grown to become the world’s second largest search engine, right behind Google [READ MORE]
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2014 Des Moines Real Estate Sales—It’s a Wrap

The final figures for the Des Moines real estate market will be available by mid-January 2015, but there is enough information now to give a good picture of where 2014 home sales in Des Moines [READ MORE]

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